I didn’t grow up thinking my voice was a platform.

I grew up learning how to read the room, how to soften my tone, how to shrink in the name of survival. And when I finally started podcasting, I realized just how much of my story had been muted to make others comfortable.

But podcasting didn’t ask me to whisper.
It gave me permission to take up space.

Since then, I’ve had the honor of working with powerful, insightful, hilarious, and wise Black women who felt like their voice wasn’t “professional enough” or “podcast-worthy.” They weren’t sure if anyone wanted to hear what they had to say.

Let me be clear:

Black women don’t need permission to speak.
But podcasting gives us a platform to speak on our own terms.

We’ve always been the keepers of oral tradition, the storytellers in the salon, the problem-solvers at the kitchen table, the historians in the car ride home.

So why not bring that brilliance to the mic?

If you’ve been sitting on an idea—this is your moment.
You don’t need to have it all figured out. You just need to start.
You’re not too late. You’re right on time.


5 Quick Steps to Start Mapping Out Your Podcast Presence

1. Reclaim Your “Why”
What makes this podcast personal for you? Your why is your compass. Let it guide your purpose, your episodes, and your confidence.

2. Turn Your Experience into a Promise
What will your listeners walk away with? Clarity? Comfort? Community? Your promise is the emotional impact—and it’s what keeps people coming back.

3. Speak Directly to Her
That one person you know needs your voice. Whether she’s navigating healing, hustling in corporate, or trying to find peace in chaos—talk to her. You already know her story because it may have once been your own.

4. Choose a Format That Honors Your Energy
You don’t have to be the next NPR or have a co-host. Maybe you love intimate solo episodes. Maybe you thrive in conversation. Whatever your style, let it match your natural rhythm. And when you’re ready to record—find a quiet, solitary space in your home where you can speak freely and confidently. Let the format fit your flow—not the other way around.

5. Start with One Platform, One Plan
You don’t need to go viral. You need to go intentional. Choose a simple host (like Libsyn or Spotify for Podcasters) and one place to consistently share—whether that’s your email list, Instagram, or even a good ol’ group text. Consistency > perfection.


Your voice isn’t just powerful. It’s necessary.

And if you want support to bring your vision to life—without the stress, tech headaches, or second-guessing—I got you. Crackers In Soup was built for this moment.

Because when Black women take the mic, they act like they’re not listening… then turn around and mimic everything we do.

So go ahead—let them pretend not to hear you.
We both know they’re taking notes.

Now’s your time.
Pick up the mic.

Learn more about Crackers In Soup services at https://crackersinsoup.com/services/

Bethany Hawkins
Author: Bethany Hawkins

Hi, I’m Bethany Hawkins — award-winning podcast producer, speaker, and the founder of Crackers In Soup, LLC. With over 18 years of experience in the corporate world and a passion for storytelling, I help amplify underrepresented voices through powerful podcasting. Whether you’re launching your first show or growing an existing one, I’m here to make the process simple, impactful, and fun. When I’m not producing podcasts, you’ll find me walking on the treadmill while watching my favorite shows, hanging out with family and friends, manifesting ease and abundance, or cheering on others as they use their gifts to change the world.

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